Every successful event marketing plan starts with a solid strategy and a strong production framework.
I will architect a global event strategy to drive revenue and engagement that aligns with your brand, customer personas, and corporate OKRs.
This includes:
Discovery with key stakeholders to define objectives, identify priorities, and remove roadblocks.
Research and align go-to-market and engagement strategies.
Define RACI models that fine-tune roles and decision-making.
Drive consistency and economies of scale across your organization.
Design and curate playbooks to document and replicate success.